This decision would later come back to haunt him because Microsoft, whose Windows operating system (OS) featured a graphical interface similar to Apple's, became their toughest competition in the late 1980s and throughout the 1990s. 4īack in 1985 Sculley turned down an appeal from Microsoft founder Bill Gates to license its software. Together the two companies created the phenomenon known as desktop publishing. This was, however, mostly due to the plans that Jobs had already set in motion before he left, most notably his deal with a tiny company by the name of Adobe, creator of the Adobe Portable Document Format (PDF). Through the rest of the 1980s, Apple was still doing well and in 1990 it posted its highest profits yet. He founded his own company NeXT Software and he also bought Pixar from George Lucas, which would later become a huge success in computer animation of such movies as Toy Story, A Bug’s Life, Monsters, Inc., and Finding Nemo. However, this move backfired and after much controversy with Sculley, Jobs left in 1985 and went on to new and bigger things. Jobs then hired PepsiCo's John Sculley to be president. Wozniak left Apple in 1983 due to a diminishing interest in the day-to-day running of Apple Computers. The Apple II revolutionized the computer industry with the introduction of the first-ever color graphics.1 Sales jumped from $7.8 million in 1978 to $117 million in 1980, the year Apple went public. Jobs and Wozniak started out building the Apple I in Jobs’ garage and sold them without a monitor, keyboard, or casing (which they decided to add on in 1977).
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